• Multilingual Advertising & Marketing <BR> Asia Pacific, Middle East & Africa<BR><BR> Bridge86 helms a team across the region and draws on a network of highly creative individuals to bring a deep insider’s knowledge to every project. We are specialized in multilingual regional and local marketing and advertising solutions, from concept development to execution. We are passionate and focused, experienced and diverse, fast and agile, cost-effective and effective. Most importantly, we constantly update our knowledge to remain at the vanguard of trends and technology in a rapidly changing world. <BR><BR>
  • Brand: Nikon<BR>Market: China<BR>Language: Simplified Chinese<BR><BR> We worked with Nikon's advertising agency K&L on this print adertisement for the Launch of Nikon D70 in China market.
  • Brand: Nikon <BR>Market: China <BR>Language: Simplified Chinese<BR><BR> We worked with Nikon's advertising agency K&L on this TVC for the launch of D7000, including celebraty engagement, conceptualization, copywriting & production
  • Brand: InterContinental Hotels Group <BR>Market: China<BR><BR> Hotel Indigo was opening its first hotel in China and needed to understand its targetting audience to determine the right brand name in the local language. We delivered:<BR> - Competitor and brand identity research<BR> - Focus group on Indigo brand localizaton<BR> - Brand identity localization Report
  • Brand: Paypal<BR>Market: Greater China, Thailand<BR>Language: Simplified Chinese, Traditional Chinese, Thai<BR><BR> We worked with the creative agency of paypal to deliver advertising copywriting for this campaign in:<BR> - Simplified Chinese for mainland China market<BR> - Traditional Chinese for the Taiwan and Hong Kong markets<BR> - Thai for Thailand market
  • Brand: Canadian Tourism Commission<BR>Market: China<BR>Language: Simplified Chinese<BR><BR> To localize the Canada Tourisim Commission official website to Chinese, we delivered:<BR> - Copywriting in Simplified Chinese<BR> - Image and map localization
  • Brand: Standard Chartered Bank<BR>Market: Global<BR>Language: English, Chinese ... <BR><BR> This is an on-going project. We are reviewing and editing the content of all the regional websites of Standarded Chartered Bank to improve their SEO performance.
  • Brand: InterContinental Hotels Group <BR>Market: Greater China<BR>Language: English, Chinese<BR><BR> This is a campaign to provide trainings to the hotels in Greater China region on social media. We delivered:<BR> - Training presentations (design and copywriting)<BR> - Training conference package<BR> - Social media education binder<BR> - Staff letters<BR> - Print management and delivery
  • Brand: International Baccalaureate <BR>Market: Global<BR>Language: English<BR><BR> IB was changing the mailing address of their accounting center. This campaign was designed to notify IB's staff, vendors and partners around the globe of this change. We delivered:<BR> - Campaign conceptualization - Project Pelican <BR> - Campaign logo<BR> - Landing page<BR> - eDM
  • Brand: Singapore Cruise Centre<BR>Market: Global<BR>Language: English<BR><BR> Singapore Cruise Centre set out to refresh its brand image. This is a key marketing brochure for customers and partners. We delivered:<BR> - Creative design<BR> - Copywriting<BR> - Print management
  • Brand: Holiday Inn Express<BR>Market: APAC<BR>Language: English, Chinese<BR><BR> This is an interactive map showcasing the Holiday Inn Express hotels in the APAC region. We delivered:<BR> - Interactive map in flash - English version<BR> - Interactive map in flash - Chinese version<BR><BR>
  • Brand: InterContinental Hotels Group <BR>Market: Greater China<BR>Language: English, Chinese<BR><BR> This landing page features a newly opened hotel in Greater China region. In this issue, we told the story of a perfect day at Hotel Indigo Hong Kong Islanda. We delivered:<BR> - Conceptualization<BR> - Copywriting<BR> - Look and Feel design<BR> - Html5 + JQuery coding<BR><BR>
  • Brand: InterContinental Hotels Group <BR>Market: APAC, China, Japan, Middle East<BR>Language: English, Chinese, Japanese, Arabic<BR><BR> This is a landing page for all the resorts in Asia, Middle East and Africa region. We delivered:<BR> - 4 language copywriting<BR> - A JQeury filter for each subregion<BR> - Customized google map<BR><BR>
  • Brand: Emirates Airlines <BR> Market: Europe<BR><BR> Our English Copywriter conceptualised, researched and wrote this small booklet, ‘Little Known Facts of Europe’, for Emirates Airlines. It contained fascinating and little known pieces of trivia about European cities, and was sent to frequent business travellers to promote Emirates' European destinations.<BR><BR>
  • Brand: 春莱帕召 TRULYPAZA <BR>Market: China<BR>Language: Chinese<BR><BR> A beautifully conceptulized and designed visual identify for a Chinese tea corporation, by our Chinese designer.<BR>
  • <BR><BR> This essential publication of public listed companies is anything but boring when treated with flair and imagination. Our art director has worked on several annual resports during his career, showcasing his flair for typography and editorial layout.